Photo by rawpixel.com from Pexels How often are we watching videos on our phones these days? during commute, when you first wake up and a quick youtube video before bed? BASICALLY ALL THE TIME Icons made by Freepik from http://www.flaticon.com is licensed by CC 3.0 BY Well now it has been found that 50% of ads embedded in …
Privately kept or privately shared ?
Photo by Pixabay from Pexels We recently just talked about the GDPR and how it is helping to protect privacy on consumers. BUT 75% of consumers are actually finding it hard to identify companies that are compliant with the standard. and as little as 36% actually feel they can trust companies with their personal data. Icons made by …
Bit of free WiFi and the information you supply!
Photo by rawpixel.com from Pexels Everyone loves taking advantage of free wifi especially when your data is almost reaching its limit or being at a different country travlling and just want to check in for a qucik update and chat to your loved ones! Icons made by Icongeek26 from http://www.flaticon.com is licensed by CC 3.0 BY Well soon …
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Your music taste is enough to give it away!
Photo by John Tekeridis from Pexels I'm sure most of us are Spotify users, if not have at least tried the platform or heard about it. It is a widely used platform for music and podcasts. I personally cannot live without it or else all car rides will be boring and unbearable if I must listen to endless …
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Let’s TALK about it – voice search
We have 'hey, Siri';'hey, Alexa';'hey, google' and so on as we keep welcoming different voice assitance into our homes. Making life just a bit easier and more convinient. Creating the opportunity for a brand to have a voice makes interaction with customer more personalised and engaging. With the trend of voice searching uprising, it has …
No more paper; but let’s collect more data
http://Photo by Anete Lūsiņa on Unsplash As people are becoming more environmentally conscious, minimising waste and pollution is ideal. The retail sectors are on the move to get rid of paper recieptsto help our climate with 'BEAT THE RECEIPT' movement! The substance used in about 50% of paper receipts are toxic to us and the …
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Influencers on the rise!
source:unsplash-logoLuke van Zyl The asethetic, the organic touch;IT IS NOW ALL ABOUT THE INFLUENCERS! We have seen influencers becoming more popular over recent years, especially on Instagram. Utilising influencers marketing on Instagram seems to be the dominated channel of social media marketing and we will be anticipating such trend to continue. It is no surprise that …